Earth Business

Earth Business

Prototype EB1:

Prototype EB1

There’s no way around it: global market indices are the Earth’s business. The economic and business activities that markets represent are consequential to the health of the Earth’s biosphere that keeps life flourishing from generation to generation. World markets are the are biggest clearing houses for resources and energy used by human civilization. They are the main hubs and where the action is at. And they matter to the sustainability of life-supporting systems at the planetary level, the level where sustainability matters most.

At a time when the world is struggling to resolve major sustainability challenges, it is a problem that the business pages of newspapers and websites spotlight the latest market and stock indices while keeping health indicators for the biosphere out of plain view. These planetary vital signs are eclipsed and in the dark. The separation of information about profits and the planet is not environmentally sustainable or socially responsible.

Check out a business report on the radio, regular podcast, in the business section of a well-known newspaper, or at a stock market portal. There’ll be no surprise to get a spotlight on market closing values for America’s S&P 500 composite index, or Tokyo’s NIKKEI 225, another composite index that gets a lot of attention. But far more likely than it is to get an update on indices like these, there’ll be darkness and silence on yesterday’s reading for CO2 level in the atmosphere. There’ll be no report on the state of the air from Hawaii’s Mauna Loa Observatory (MLO) near the middle of the world’s largest ocean and 3,400 metres above sea level. Levels of humanity’s chief planet-heating gas keep accelerating higher and business watchers get market updates with essentially zero reminders that the whole commercial and human enterprise is speeding away from sustainability.

Convenient or not, vital signs like MLO CO2 should be in the mix with the NASDAQ, DAX and HANG SENG. It should be top of mind and discussed daily. It should be on the same page as the world’s leading indices and stocks. And they should never be separated out and silenced again.

Initial requests for traditional media publishers and broadcasters has yet to broaden the spotlight on market indices to planetary health indices. People aren’t used to it. The purpose and need for this information is not on people’s mind. To change that, we’re launching the Earth Business Initiative. This “Earth Business” page is the first attempt to illustrate and introduce the initiative. It is a prototype resulting from the efforts of three people.

Dr. Rick Kool insisted on the important need to integrate CO2 readings on business pages, not just weather pages. I created CO2.Earth, produced Prototypes 1 and 3 that are found on this page. And I reserved “Bizz.Earth” as a future online hub for getting Earth Business information and products. Adam Davey, principal for NumberLens, produced Prototype 2 plus the underlying code and an API that automates online updates. Rick and I are in Canada. Adam is in the United Kingdom.

At the top of this page, “Prototype 1” is a static graphic that illustrates how daily average CO2 readings can be integrated with world market indices. Below, Prototype 2 uses an API to enable updates on a webpage throughout the day. The underlying code can be added to any webpage to show the updates. At the bottom, Prototype 3 is version of Prototype 1 with additional indexes. Future possibilities include longer listings such as those on the following webpages:

This introductory article and the early prototypes show the early beginnings of the Earth Business Initiative. For now, the simple point we are making is this: Business pages that trumpet economic indicators are silent and devoid of planetary vital signs information. The silence and separation is ultimately unhealthy and unsustainable for business, the world economy, human civilization and the biosphere.

The question to ask is this: Do you now see the silence on planetary vital signs that we see on the business pages of the world? If yes, what can you do to help others see the problem and start to resolve it with the sorts of information presented here? Will you share this page with leaders you know, or on social media? Do you have a business publication, online or off, with a place for Earth Business information? Or do you want to be more involved and join us in our volunteer initiative by assisting with design, technology, writing, marketing, strategy? We’re open to comments, suggestions and offers of help at This email address is being protected from spambots. You need JavaScript enabled to view it..">This email address is being protected from spambots. You need JavaScript enabled to view it.. [this needs to be set up]. There’s definitely much to figure out, and there’s plenty of small and large opportunities for people who want to share the exciting journey we have just begun.

Regards,

Mike McGee

 

Prototype 2:

Prototype 3:

 Prototype EB3

 

 

REFERENCES:

 

S&P 500 Composite Index:https://ca.finance.yahoo.com/quote/%5EGSPC/

MLO CO2:  https://www.esrl.noaa.gov/gmd/ccgg/trends/monthly.html

NIKKEI 225 Composite Index: https://ca.finance.yahoo.com/quote/^N225?p=^N225&.tsrc=fin-srch

Dow 30: https://ca.finance.yahoo.com/quote/%5EDJI?p=%5EDJI

NASDAQ:https://ca.finance.yahoo.com/quote/^IXIC?p=^IXIC&.tsrc=fin-srch

Global Sea Ice Extent: https://ads.nipr.ac.jp [is a data specific link available?]

Crude Oil:

Gold:

DAX: https://finance.yahoo.com/quote/%5EGDAXI?p=%5EGDAXI

Hang Seng: https://ca.finance.yahoo.com/quote/^HSI?p=^HSI&.tsrc=fin-srch

 

 

 

 

 

Cookies

CO2.Earth Website Cookies Policy

 

Last updated: September 20, 2015

 

CO2.Earth Website Service

 

This website with URL http://co2.earth is owned and operated by Pro Oxygen.  The term ‘Pro Oxygen’ or ‘us’ or ‘our’ or ‘we’ refers to Pro Oxygen, the owner of the website and operator of the website service.

 

What Are Cookies?

 

As is common practice with almost all professional websites this site uses cookies, which are tiny files that are downloaded to your computer, to improve your experience. This page describes what information they gather, how we use it and why we sometimes need to store these cookies. We will also share how you can prevent these cookies from being stored however this may downgrade or 'break' certain elements of the sites functionality.

For more general information on cookies see the Wikipedia article on HTTP Cookies.

 

How We Use Cookies

 

We use cookies for a variety of reasons detailed below. Unfortunately is most cases there are no industry standard options for disabling cookies without completely disabling the functionality and features they add to this site. It is recommended that you leave on all cookies if you are not sure whether you need them or not in case they are used to provide a service that you use.

 

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Contact

 

If there are questions regarding this cookies policy, please contact us.

 

Pro Oxygen
709 Yates Street, PO Box 8800
Victoria   British Columbia  V8W 3S3
Canada

 

Email:    This email address is being protected from spambots. You need JavaScript enabled to view it.

Phone:  1.250.884.6760

 

 

Terms

CO2.Earth Website Service
Terms and Conditions of Use

 

Last updated: September 20, 2015

 

This website with URL http://co2.earth is owned and operated by Pro Oxygen.  The term ‘Pro Oxygen’ or ‘us’ or ‘our’ or ‘we’ refers to Pro Oxygen, the owner of the website and operator of the 'website service' ("Service").

By accessing or using the Service, you are agreeing to be bound by these 'terms and conditions of use' ("Terms") which, together with our privacy and cookies policies govern Pro Oxygen’s relationship with you in connection with this Service and accept all legal consequences.  If you do not agree to these terms, in whole or in part, please do not use the Service. 

Please read these terms carefully before using the Service.

Your access to and use of the website is based on your acceptance of and compliance with these terms. These terms apply to all visitors, users and others who access or use the Service.

 

Content

 

Our Service allows you to post, link, store, share and otherwise make available certain information, text, graphics, videos, or other material ("Content"). You are responsible for the Content that you post to the Service, including its legality, reliability, and appropriateness.

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We reserve all rights to block or remove communications or materials that we determine to be: (a) abusive, defamatory, or obscene; (b) fraudulent, deceptive, or misleading; (c) in violation of a copyright, trademark or, other intellectual property right of another or; (d) offensive or otherwise unacceptable to us in our sole discretion.

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Accounts

 

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Links To Other Web Sites

 

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We strongly advise you to read the terms and conditions and privacy policies of any third-party web sites or services that you visit.

 

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Limitation Of Liability

 

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You may not assign, sub-license or otherwise transfer any of your rights under these Terms.

 

Exclusions

 

As set out, above, some jurisdictions do not allow the exclusion of certain warranties or the exclusion or limitation of liability for consequential or incidental damages, so the limitations above may not apply to you. Provincial laws of Canada may apply to certain products and service provided.

 

Governing Law

 

These Terms shall be governed by, and interpreted and enforced in accordance with, the laws in the Province of British Columbia and the laws of Canada, as applicable.

If any provision of these Terms is held to be invalid or unenforceable by a court of competent jurisdiction, then any remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service, and supersede and replace any prior agreements, oral or otherwise, regarding the Service.

 

Changes

 

We reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material we will make reasonable efforts to provide at least 15 days' notice prior to any new terms taking effect. What constitutes a material change will be determined at our sole discretion.

By continuing to access or use our Service after those revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, in whole or in part, please stop using the website and the Service.

 

Contact

 

If there are questions about these Terms, please contact us.

Pro Oxygen
709 Yates Street, PO Box 8800
Victoria   British Columbia  V8W 3S3
Canada

 

Email:    This email address is being protected from spambots. You need JavaScript enabled to view it.

Phone:  1.250.884.6760

 

 

Privacy

CO2.Earth Website Service
Privacy Policy

 

Last updated: September 20, 2015

 

This website with URL http://co2.earth is owned and operated by Pro Oxygen.  The term ‘Pro Oxygen’ or ‘us’ or ‘our’ or ‘we’ refers to Pro Oxygen, the owner of the website and operator of the website service.

This privacy policy was prepared for users of the CO2.Earth website service ("Service"). The policy describes how ProOxygen collects, uses, protects and manages personal identifiable information ("PII") of users of the Service.  PII is information that can be used on its own or with other information to identify, contact, or locate an individual.

 

When do we collect information?

 

We collect information from you when:

  • you register on our site
  • subscribe to a newsletter
  • volunteer to help with a CO2.Earth project or activity
  • make donations

 

What personal information do we collect from visitors?

 

The following basic information may be collected when you register on our site, subscribe to a newsletter, volunteer, or make a donation:

  • Name
  • email address
  • Phone number and/or Skype username (when volunteering)
  • Physical address (when volunteering)
  • Resume or informaton about your interests and experiences (when volunteering)

If you make a donation, personal and financial information is collected and processed by PayPal at a webpage protected with an SSL certificate.   Payment and information collection is subject to the PayPal privacy policy (https://www.paypal.com/us/webapps/mpp/ua/privacy-full).  PayPal forwards donations and basic personal identifying inforation to ProOxygen (name, address and email). 

 

How do we use your information?

 

We may use the information we collect from you in a way that is consistent with the context when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize or enhance your experience at the site
  • To send periodic newsletters you subscribe to
  • To respond to questions or other communications you initiate
  • To manage website registrations and blog comments
  • To maintain ongoing communications for collaborating or coordinating work or projects related to CO2.Earth

 

CAN SPAM Act

 

To comply with CANSPAM requirements we agree to the following:

  • NOT use false, or misleading subjects or email addresses
  • NOT use advertising in messages
  • Include our address in messages
  • Monitor third party email services for compliance
  • Allow users to unsubscribe by using the link at the bottom of each email
  • Promptly remove users from our lists in response to requests to opt-out or unsubscribe

 

Registration Information

 

Newsletter subscribers and site registrants may view and change personal information they submitted online.

 

How do we protect visitor information?

  • Information stored on CO2.Earth is restricted to Pro Oxygen representatives who have signed a privacy and confidentiality undertakingrequire and use the infortmation for Pro Oxygen purposes permissable under this policy
  • Information kept offsite by ProOxygen is stored on a password-protected storage device
  • Credit card information is not collected or accessed by Pro Oxygen

 

Do we use 'cookies'?

 

Yes. See the Pro Oxygen cookies policy for this site.

 

Third Party Disclosure

 

We do not sell, trade, or otherwise transfer your personally identifiable information to third parties.

 

Third party links

 

We do not include or offer third-party commercial products or services on our site.

 

Advertising

 

We do not sell or display advertising at CO2.Earth.

 

Analytics

 

This site uses Google Analytics to collect non-personal demographic and aggregate statistics to monitor site usage.  The use of this statistical information is subject to the Google Analytics Terms of Service (http://www.google.com/analytics/terms/us.html).

 

Anonymous Visits

 

We allow anoymous visitors at the CO2.Earth site.

We honour Do Not Track (DNT) signals and do not track, plant cookies, or use advertising when a DNT browser mechanism is in place.

 

Third party behavioral tracking

 

We do not allow third party behavioral tracking.

 

COPPA (Children Online Privacy Protection Act)

 

CO2.Earth does not specifically market to children under 13.

 

Fair Information Practices Principles

 

In accordance with Fair Information Practices Principles, we will take the following responsive action should a data breach occur:

  • We will notify affected users by email within 7 business days.

 

Contact

 

If there are questions regarding this privacy policy, please contact us.

 

Pro Oxygen
709 Yates Street, PO Box 8800
Victoria   British Columbia  V8W 3S3
Canada

 

Email:    This email address is being protected from spambots. You need JavaScript enabled to view it.

Phone:  1.250.884.6760

 

 

 

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